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Product Management Workshop -- The Role of Research
National Market Measures in the News
Facility Improvements
Product Management Workshop -- The Role of Research
NMM is partnering with Life
Cycle Strategies, a nationally recognized product
management consulting and training organization, in delivering a two-day
training program designed for product managers, marketers or R&D professionals.
The two-day program, scheduled for Chicago, Boston, San Francisco, Dallas and
Charlotte, provides hands-on tools and techniques for those involved with the
product management process. NMM will present the role research plays in
from a marketing, product management and product development perspective. Click here to register
or contact us to request a brochure.
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National Market Measures in the News
The Winter 2001 issue of Cleveland Enterprise Magazine focused on some of the
challenges facing companies in Northeast Ohio as they address their technology
needs. Kurt Steigerwald was featured discussing NMM's approach to
technology development, training and recruiting the right resources for the
company.
The September 1998 issue of Fast Company features our
long-time client, Roberts Express (now FedEx Custom Critical), with a focus on
its culture and formula for success. An
important part of Roberts Express’ culture is a commitment to customer
satisfaction. Mark Traylor,
Director of Quantitative Services at NMM is quoted as he discusses the ongoing
customer satisfaction tracking studies we perform for Roberts Express.
(Click here for more)
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Facility Improvements
Designed by an experienced moderator with qualitative research in mind, our
Focus Group and Personal Interviewing Facility in Solon, Ohio is almost
brand-new, but we are always looking for ways to improve it. We have upgraded
our Internet access throughout the building, adding DSL capabilities, so we
can conduct Internet research through high-speed DSL connections or we can use
dial-up connections for a more realistic test of what most consumers
encounter. We have also added
more kitchen equipment to better accommodate taste-testing and other food
research.
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